Excited to announce that @bonk_fun is partnering with @whatrrdotcom to shine a light on why ICM is one of crypto’s most exciting frontiers.
@stevenhowell99 has built a bottled-water brand that’s better for the planet and can drive organic marketing using a token that rallies real customers.
Whatrr is now in 100+ 7-Elevens, Rivian, and Nike Studios Santa Monica with a community behind $WHATRR that’s become a self-sustaining marketing engine, proving how ICMs can turn aligned incentives into real-world growth.
The bottled water market is projected to be $500 billion+ a year by 2030 and sustainable products are growing at an even faster rate. Brands like Liquid Death have become legendary success stories for product marketing & show it’s possible to command a durable premium.
Personally, I believe physical goods ICM is a highly underrated category. It’s difficult to break into retail stores and having a rabid fanbase motivated with an aligned token incentive is an excellent way for an entrepreneur to get their foot in the door.
More new features are coming soon for BONK ICM as well. If you’re interested in learning more feel free to DM me on X!
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